Kelli Albaugh

Design Director, Frito Lay Permissible Snacks & Portfolio Growth Solutions

Kelli Albaugh is an award-winning design leader with over 15 years of experience crafting creative strategies and leading design teams for some of the world’s most iconic food and beverage brands. 

Kelli’s portfolio includes designs and brand identities that have garnered recognition from prestigious design institutions including Fast Company and The Dieline. Most notably, she created the blueprint for design-led athlete collaborations with world-class athletes like Serena Williams, Sydney McLaughlin, and the Muhammed Ali Estate for the Gatorade personalization platform, Gx.

She has a reputation for being a culture catalyst who creates high-performing, unified teams that develop visually compelling and human-centric solutions that transform complex business challenges into elegant, intuitive design solutions. 

Kelli is a passionate mentor and advocate for diversity and inclusion in design. Her leadership philosophy centers on fostering a culture of collaboration, empowerment, and creative risk-taking, enabling teams to push boundaries and deliver groundbreaking work.

Whether leading high-level strategy or guiding day-to-day design execution, Kelli combines visionary thinking with meticulous attention to detail, always striving to elevate both the role of design and the impact of design in the world.